Fry Shack
Logo, brand and identity design for a fries/chips concept brand.
Five projects. One still taking shape.
Logo, brand and identity design for a fries/chips concept brand.
Web, poster and LP cover design exploring a currency-inspired archive.
Brand and identity design for the Marx Memorial Library.
Social, print and motion design for a global clinical trial supply chain company.
Currently in development as part of my MA in Graphic Design.
Good design isn't decoration.
It's communication.
I'm a Graphic Designer who spends more time thinking than making. Every project begins with genuine research and a story worth telling, long before I open Photoshop or Illustrator.
My forte is brand identity, campaign design and web design. I came into this field from an economics and mathematics background, which left me with an instinct for building a rigorous, research led process before untangling anything visually complex.
Right now I'm studying for an MA in Graphic Design at UCA Farnham, with a distinction on every project to date. My final major project examines vehicle art across cultures, documenting and studying it as a way to bring fresh thinking into contemporary graphic design practice.

Intrinseque Health, Singapore

WeBeeSocial, Delhi

NewsX, Delhi

Prakriti — The Environment Society, Delhi

Exelex.io, Gurugram
University for the Creative Arts, Farnham, UK
Key modules: Web Design, Brand & Identity Design, Editorial Design.
University of Delhi, New Delhi
Graduated with First Division honours.
Udemy
Covered typography, colour theory, and Adobe Photoshop, Illustrator & InDesign, from logo design to editorial layouts.
Open for Permanent and Freelance roles.